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888Ladies.com have opted for the comedy route for their TV advert and it has to be said that they have managed to produce one of the most amusing bingo ads around at the moment. Featuring the well renowned comedian, Vic Reeves, the ad sees Vic going to extreme lengths to play at 888 Ladies, the UK’s favourite female themed online bingo site.

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The 88Ladies.com ad kicks off with Vic shouting goodbye to his wife and then rushing to her wardrobe. As the ever popular track “Ladies Night” by Kool and The Gang kicks in, Vic tries on four of his wife’s outfits before settling for a floral number, complete with horrendously laddered tights! After applying lipstick, mascara, high heels and a pink bobbed wig, he’s ready to go and rushes downstairs, dims the light, settles in front of the laptop with a pint of lager and readies himself to enjoy a session at 888 Ladies.

At this point, the camera swings around and you can see him on the 888Ladies website as the voice over confirms that “everybody wants to be an 888 Lady”, which is a clever twist given the lengths that we see Vic go to. It is also a clever strapline as it makes the viewer really feel that they are missing out on lots of fun playing on line bingo on line!

Along with the additional £10 free play that is available to all new customers, this TV ad does a really good job of grabbing your attention. Check out the latest bingo experience at 888 Ladies today.